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To keep from over washing your freshly-colored red hair (remember, the more you wash, the fast your color will fade), you’ll want to use a dry shampoo to extend time between wash days. This one from IGK absorbs excess oil with volcanic ash and helps soften strands and amp up their shine with ginger root extract. In my testing experience, it's the best dry shampoo for redheads since it leaves behind zero white or ashy residue on your roots. If you’ve scrolled past a celeb on Instagram who has gone red (oh hiiii Emily Ratajkowski and Sophie Turner) and felt the urge to go red yourself, you’re not alone. I personally felt moved to alter my hair color when I saw pics of Kendall Jenner with red hair at the Prada show last year. After contemplating the decision for a full year, I finally went for it a few weeks ago and had celebrity colorist Jenna Perry dye my signature platinum blonde hair a coppery red shade similar to Kendall's.
Zotos Quantum Riveting Reds Shampoo and Conditioners
If you recently traded in your natural hair color for a different shade, it’s important to consider whether or not the hair care products you’ve been using are suited for your new hue. Regardless of the color you’ve transitioned to, if you have colored-treated hair, it’s a good idea to switch up your hair care routine. Treat hair with a color-depositing shampoo and conditioner in-between salon appointments to minimize any existing brassiness and nourish your color-treated hair. "You must have either a copper shampoo or conditioner," Nikki Lee, celebrity colorist behind Sydney Sweeney's red hair transformation and co-founder of Nine Zero One Salon in Los Angeles. "My favorite is the Garnier Nutrisse Color Revivers. They're colored masks, so your hair is getting treated while also refreshing your color."
Our Best Shampoo for Red Color-Treated Hair
Finding the right shampoo for red dyed hair is critical to keep your strands fiery. Besides toning green shampoo for red hair, the most important thing is to look for sulfate- and salt-free options exclusively. Sulfates, in particular, are responsible for turning rich reds into brassy coppers, so they’re typically important for redheads to avoid in shampoos at all costs.
Pantene Illuminating Color Care Shampoo
She loves to research and learn about different hair products so she can track down the very best, including the best volumizing hair products or the best natural hair dyes. Gentle and reparative, this rejuvenating shampoo helps combat split ends, dryness, and breakage and even addresses a dry and flaky scalp. It’s splurgy, yes, but the brand’s Bio-Restorative Complex and Signature Complex—packed with ingredients like biotin, plant collagen, and niacinamide—make it well worth the investment.
In addition, color depositing shampoos and conditioners often contain moisturizers to keep hair soft, healthy, and vibrant. If you want to maintain your colored hair without actually depositing any pigment, opt for a color maintenance shampoo. This one from Shu Uemura is a cult favorite due to its delicate formula and hydrating ingredients such as musk rose oil and goji berry extract. This formula is safe to use every time you shampoo, and rest assured, it'll leave your hair lookin' shiny and your color lookin' bright.
DP Hue Cool Brunette Shampoo
Plus, consult our round-up of best at-home hair color products you can buy, like hair bonding treatments and root touch-up products. Although neither product is “better,” shampoo is more pigmented and, therefore, more effective for a color refresh. However, a color depositing conditioner is a great product for avoiding dryness and upping the intensity of the color deposit. Using a color depositing shampoo followed by a conditioner when your color is looking drab is an effective way to prolong a trip to the salon.
L’Oréal Paris EverPure Sulfate-Free Moisture Shampoo
Thanks to the lightweight formula won’t weigh your hair down — and it’s chock full of phospholipids to support healthy growth as well as a proprietary keratin protein to help repair damaged strands. This purple shampoo uses plum extract to brighten hair and neutralize brassiness. Grapeseed oil also helps prevent future split ends while conditioning hair. Blondes know all too well that brassiness can be a real mood killer when you’re trying to style your hair.
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We saw a difference after just one wash and it only got better as we continued to use it. It uses the patented K18 peptide to limit protein loss while washing and maintain each individual strand’s strength, resulting in an overall healthier and thicker looking head of hair. The pH in the formula was created to align with our own hair and scalp’s natural pH to keep the scalp’s protective barrier functioning and prevent the cuticles from swelling.
The hair is left nourished and hydrated, and the natural curl pattern is more defined. For those who color their hair but are also constantly trying to bulk up and style fine strands, this pick is the best choice. Sulfate-free, it cleanses beautifully (and foams up great!), while the formula also helps to boost volume and prevent further breakage from coloring. The minty-rosemary scent is fresh and invigorating—great for sleepy mornings—and we’d be remiss not to mention the affordable price, too. Designed specifically with red hair in mind, this drugstore option will boost your natural color and leave your hair looking, well, radiant.
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Before landing on her final picks, she combed through reviews, pored over formulations, and considered shampoos from dozens of brands. From the above list, Theresa has personally tried John Frieda, Olaplex, Oribe, and Aveda. "I recommend looking for sulfate-free formulas and moisturizing agents like argan oil and coconut oil," Korab says. "You should also keep an eye out for color-safe ingredients and UV protection, like Benzophenone-r." With a name that really says it all, this formula really does keep your color beautiful in my experience. "Shampoos formulated for hair loss or thinning can help slow down these conditions, but they won't reverse them or actually cause hair to regrow," explains Han.
The fresh floral scent also lets you turn a simple hair washing session into a self-care moment. For maximum results, use it in conjunction with the L’Oréal Paris Elvive Total Repair 5 Repairing Conditioner. Protect your fiery, clean, and vibrant mane from damage with chemical-free shampoos.
However, Han notes that it's not safe for anyone who is pregnant or breastfeeding and can poison dogs and cats — even in small amounts. Minoxidil is not suitable for anyone under the age of 18 or anyone who has experienced scalp infections or inflammation, hair loss after childbirth, or sudden/patchy hair loss. Between the healing plant-based oils and butters and the invigorating caffeine — which stimulates blood flow to the scalp — this luxurious shampoo is well worth the splurge.

"I like to use and recommend dry shampoo to keep the hair color looking fresh and clean," the colorist says. According to Byrd, purple shampoos are great for blonde (natural or color-treated) or gray hair because they help counteract unwanted yellow tones. Created by the gold standard anti-dandruff brand, this Head & Shoulders shampoo and conditioner created for color-treated hair both contain the flake-fighting active ingredient pyrithione zinc. "Not only is dandruff at bay, [but] my hair is [also] shiny, smooth and smells wonderful!" reports one reviewer. Adding nourishment to the equation, the formula combines manuka honey and argan oil.
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